TAG: arts leaders,

Your Elevator Speech: The Key to Connecting Effectively and Effortlessly

Networking is one of the key tools that can make the difference between a good career and a great career.  Many people shy away from networking or fumble around when meeting new people because they do not know what to say about themselves.   They are missing an opportunity to connect with the very people whom need them! The secret is in crafting a short and powerful “elevator speech”.

Personal Branding for Musicians and Artists – Using Your Unique Gifts to Connect With Your Audience

One of the most important tools for advancing a career in the creative world is the use of a personal brand. Once the domain strictly of commercial enterprises, the principles of branding are now used successfully by individuals who want to clearly communicate why they are the best person to provide a service to the audiences they want to reach. The same principles that have made Steinway “the finest pianos in the world” and Nike products for athletes who “just do it” can be applied to musicians and artists who want to distinguish themselves from their peers.

 

Successful Goal Achievement – 5 Steps to Help You Overcome Your Obstacles to Success

In my last article, we saw how a great goal might get sabotaged by a host of different challenges, ranging from lack of technical skills, professional experience and career advancement to lack of money to negative thoughts that cast doubts on your abilities to poor time management. If you are committed to your goal, you have faced the music and have made a list of all your challenges. The next step is to come up with strategies for overcoming those challenges and breaking those down into the weekly actions that will get you to your goals.

How?