In our last post, we explored how the students in my collaborative project class at the Yale School of Music (“YSM”) identified their audiences and designed projects to meet the needs of their audience members. The next step was to test out and share prototypes of their projects with the intended audience members to see how well their projects met …
Entrepreneurial Projects at the Yale School of Music: What Today’s Audiences Need from Classical Music:
Each fall, I teach a wonderful class at the Yale School of Music (“YSM”) entitled, Collaborative Leadership To Advance Creativity, Innovation and New Opportunities in the Arts. My class uses the experiential semester-long collaborative project to teach graduate music students how to create innovative solutions to problems in the classical music field. Our focus is on meeting the needs of …
Entrepreneurial Projects at the Yale School of Music: Exploring Through the Lens of Diversity, Equity and Inclusion
My project-based class at the Yale School of Music explores how to generate innovative solutions to the problems facing classical music today. This year, our projects focused on how to advance diversity, equity, and inclusion in the classical music field. In my first post on this class, I introduced the wonderful mix of students in my class who were eager …
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Advancing Classical Music Diversity, Equity, & Inclusion: My Class at the Yale School of Music
Since 2015, I have been teaching a class on Creativity, Collaboration and Innovation at the Yale School of Music. The focus of my class is how to generate innovative solutions to the problems facing classical music today. The learning vehicle is the semester-long collaborative project. In the past, the projects focused on how to attract younger audiences to classical music, …
Innovative Entrepreneurial Projects: Engaging Today’s Audience Through Classical Music
The focus of this year’s Collaboration and Innovation class at the Yale School of Music was engaging audiences through classical music. We had three project groups exploring different ways to expand the classical music audience using different interactive strategies. The culmination of these projects was our final class where each group presents its project. Let’s see how each group tackled the …
Today’s Audience For Classical Music: How to Make Classical Music Relevant and Accessible
Every fall, I have the privilege of teaching a project-based seminar to a group of budding music entrepreneurs at the Yale School of Music. The class, Creating Value Through Innovative Collaborative Projects (Music 621a), addresses the problem of how to keep classical music alive and vital in our culture. My goal is to equip my students with leadership and innovation …
Innovation for Music Entrepreneurs: Get Creative with Implementation
One of the hallmarks of my class at the Yale School of Music, Creating Value Through Innovative Projects, is that students learn by taking action. My seminar’s focus is how to generate innovative solutions to the most pressing problems in classical music today. Over the course of the past semester, my students worked collaboratively on four different creative projects. Three …
Leadership For Arts Entrepreneurs: 4 Key Elements of Your Leadership Style
In my last post, I dissected the lessons of leadership from Itay Talgam’s TED Talk on conducting and leadership and Marin Alsop’s interview at Yale, and highlighted 4 key elements of a leadership style: Be Yourself Find a Mentor Learn from Failure Create a Relationship of Mutual Respect These lessons provided the backdrop for a call that I recently led with …
Conducting and Leadership: Lessons for Today’s Arts Entrepreneurs
What lessons can today’s arts leaders glean from conducting and leadership? Conducting is a terrific metaphor for leadership since you have a large number of highly-trained and gifted people (the musicians) who must come together to produce a great product (music) which they can only do with skilled leadership Conducting and leadership provided the backdrop for a call that I …
Design Thinking for Music Entrepreneurs: How to Generate Creative Solutions for Audience Engagement
How do we solve the problem of attracting millennials to classical music events and building an audience for the future? My students at Mannes College of Music at the New School might have an answer! Through a class project that lasted less than a week, our students used the 5-step Design Thinking process to understand the needs of their millennial peers …