If you were a fly on the wall in my Innovation and Collaboration class last semester at the Yale School of Music (as well as in my class coaching group this semester), you would hear students talking about being in the “red” or the “yellow” zone. What they are referring to is the Mood Meter, an app developed by the …
Know Your People: How Music Entrepreneurs Can Expand the Audience for Classical Music
Audience engagement is all the rage these days as the classical music field grapples with how to stay relevant in today’s culture. Many of us are asking the question of what do today’s audiences REALLY want. In my class at Yale last semester, we took up this question as part of our collaborative projects. The charge to my students was …
Collaboration for Music Entrepreneurs: How to Leverage the Four Communication Styles for Optimal Results
One of the tenets of successful collaboration is that there are no leaders. Instead, each member of the collaborative group is an equal partner in the outcome and takes ownership of a part of the project. Members step up as needed and then recede when another role is required. Think of Balanchine choreography where dancers come forward when it is their …
Creative Problem Solving for Music Entrepreneurs: The Two Mindsets of Creativity
How can a group of 20-something professional musician graduate students generate breakthrough solutions to the problems facing classical music today in order to insure the health and the vitality of the field? This was the focus of my new class last semester at the Yale School of Music entitled Collaboration, Entrepreneurship and Innovation. My goal was to teach creative problem …
Sō Percussion’s Model of Success: The Collaborative Entrepreneurial Ensemble
One of the highlights of my class at Yale is when I invite alumni from the School of Music to speak to the students about their experience. Since my class this semester is focused on collaboration, I was thrilled to invite Jason Treuting and Eric Beach, two of the four members of the percussion ensemble Sō Percussion. Jason Treuting is the longest standing …
Know Your Purpose and Share Your Vision: How Music Entrepreneurs Find Their Collaborators
Classical music faces a lot of challenges today and my goal in teaching and working with musicians is to help them find their place in the world of music and contribute something valuable and innovative. This fall, I began teaching a new class at Yale, entitled “Collaboration, Entrepreneurship and Innovation”. The premise of the course is that today’s artists need …
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The Art of Collaboration: Top 10 Skills for Creative Success
This semester, I am teaching a new course at the Yale School of Music using the collaborative project as the vehicle through which to teach arts entrepreneurship and innovation. Arts entrepreneurship involves coming up with innovative ideas that create value to society and actualizing those ideas. Collaboration is more than teamwork, where there is a leader to set the agenda and …
Mock Auditions at the Yale School of Music: A Rich Growth Experience for Music Entrepreneurs
Last week, students at the Yale School of Music were treated to an extraordinary experience: mock orchestral auditions with a panel of 3 world-class musicians: Maestro Peter Oundjian, Music Director of Toronto Symphony and former first violin of the Tokyo String Quartet, and two professors from the Yale School of Music, William Purvis (French Horn) and Robert Van Sice (Percussion). Nine brave student …
The Power of Vulnerability: How Music Entrepreneurs Experience Deeper Connections and Authentic Success
Now into their second year, my coaching groups at the Yale School of Music have provided a powerful measure of support to our budding artists as they forge the joys and the uncertainties of the artistic path. This year, our coaching groups were much more free form than last year. Students shared their challenges and successes and we improvised our topics …
How Music Entrepreneurs Make Decisions: Play the Pain/Gain Game
What happens when you are faced with two appealing alternatives and you do not know which one to chose? Now that festival offerings, graduate school acceptances and other training opportunities are rolling in, our students are often faced with making choices that affect their future. How does one decide, say, between going to New York to embark on a freelance …